Lucky Emma Blind Boxes Figurines

Yanchuang Culture is a cultural and creative industry chain enterprise dedicated to building China’s original IP ecosystem. Founded in 2017, the company gained significant traction in 2019 with its blind box series under the “Human Bureau” brand, including market-favorite IPs such as MIO Dessert Cat, EMMA Secret Forest, and ALICE Gifts, which quickly became popular in the trendy play market.